6 celebrity endorsed sex toy brands to shop in 2023

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Celebrities sure know how to make a splash.

From Cardi B embracing a vibrato stick in her “Up” video to Madonna rocking “pleasure jewels” on InstagramMany stars are not shy about showing off their sex toys outside the bedroom.

After all, who could forget Miley Cyrus dildo decorThat’s the infamous “RHONY”. The “vibrator in the hen” scene Or the time Katie Thurston spurred conversation with her Noisy intro to ‘The Bachelor’?

And when it comes to adult games, a lot of celebrities don’t just play; Just as famous people have made their mark on countless beauty and skincare lines, and so many superstars They created their own NSFW tools In the last years.

Ghouinith baltrow Dropped my first self-branded Goop vibrator Before Valentine’s Day 2020, while Demi Lovato, Dakota Johnson, and Cara Delevingne—to name a few—have endorsed their hedonistic products around the time since.

So with Valentine’s Day coming up next month, we’ve broken down all the adult toy brands that have earned the Celebrity Seal of Approval.

Dakota Johnson and Maude, founder of Éva Goicoche
Dakota Johnson and Maude founder Eva Goikoshi collaborated in 2020.

Fifty Shades of Gray star Dakota Johnson isn’t shy about playing sexuality off screen either. She became an investor and co-creative director of sexual health brand Maude in 2020 and has since delivered products including butt plug for the brand, cone ($30) – ie It might have been an interesting surprise For those on the holiday gift list.

“Oh, this happens in everyone’s stock. Are you kidding?” she sarcastically to InStyle Ahead of the 2021 holiday season. “It’s the perfect stocking stuffer. Do you think your uncle didn’t want to clog his butt his whole life? You’re lying.”

Johnson also allows her toys to do double duty as skincare tools, she told the palm-sized outlet drop vibrator ($49) “It does amazing things for your face.”

Drop Vibrator by Maud

Mood drop vibrator ($49)

stick vibrator
Goop dropped the stick vibrator in 2020.

after appearance This infamous vagina-themed votiveGwyneth Paltrow’s Goop brand introduced its own sex toy in 2020. The lifestyle label has barely morphed since then, as Valentine’s Day gift guide This year it features over 40 shakers – plus a selection of other exciting products.

Goop Wellness Double Sided Vibrator ($98)

Madonna with a vibrating necklace and a black bra
Madonna showed off her Crave vibrator on her Instagram Stories.

Stars like Madonna are ditching diamonds for rocking Vesper necklaces from Crave, a cult favourite Former “RHONY” star Carol Radziwill.

Gwyneth Paltrow even gave the brand its seal of approval this year, awarding it a spot in Goop’s steamy gift guide.

rocking necklace
badly wanted

24k Gold Crave Vesper Vibrator Pendant ($149)

Demi Lovato with a yellow vibrator
Demi Lovato teamed up with Belisa.

Forget “Cool for the Summer” — Demi Lovato really caught fire last fall by partnering with Bellesa at Demi Wand ($69), a colorful, compact vibrator that comes in a separate charging case.

The brand’s products also come with the approval of Leah McSweeney — who told Page Six Style she is Plan to stuff socks with a Bellesa vibrator — and Cardi B, who delivered Aurora from Belisa rocking ($109) as a favor at a birthday party.


Aurora by Bellesa Vibrator ($109 USD)

Pink and orange vibrator
Lovehoney / womanizer

Lily Allen has teamed up with Womanizer on this rechargeable vibrator, which is designed to “liberate sexuality” and features six levels of intensity.

Allen said of the partnership in Brand interview.

Womanizer Liberty by Lily Allen Rechargeable Clitoral Stimulator ($99)

Carby B poses with a vibrator in the music video

Carby B poses with a vibrator in the “Up” music video.

Carby B poses with a vibrator in the music video

Carby B poses with a vibrator in the “Up” music video.


while the Words just may speak for themselves In Cardi B’s “WAP” video, she Subsequent “Up” visuals NSFW included a cameo from this brand’s Majesty 2 vibrator, which she held up on screen.

Vush Majesty 2 vibrator ($120)

You just name it brings the good vibes of Valentine’s Day.

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