Are Intel Arc GPUs scrapped? I’m sure I don’t hope so

There is a rumor spreading about it Intel’s Arc . Graphics Cards It is canceled, unlike Previous rumors we heard In that regard, this person appears to be carrying some weight. Intel’s first desktop discrete GPUs have had their ups and downs since they were announced about a year ago, but that’s the first word we’ve got that the company might be abandoning the project.

YouTube headlines and thumbnails don’t tell the full story here, although they’re poised to spread misinformation considering Intel’s first-generation Arc Alchemist GPUs aren’t available in the US yet and should be launched soon. It’s impossible to say if Arc will eventually bite the dust, but there’s a compelling reason why he shouldn’t.

Intel Arc A770 graphics card.
Intel Corporation

If you weren’t aware, the rumors about Arc’s cancellation are centered around you video From YouTube channel Moore’s Law is Dead (MILD). MILD is notorious for rumors and leaked videos about CPUs and GPUs, many of which we have reported in the past. This video shares several quotes that the YouTuber says were collected from a range of sources, including one who said, “The decision was made at the top for a separate ending.”

To be clear, the video specifically talks about Arc as a division of Intel, not the upcoming Arc Alchemist GPUs. The video claims that Intel plans to scrap the project – officially known as AXG or Accelerated Computing and Graphics Systems – after the launch of its second generation Battlemage GPUs. The rumors also refer specifically to discrete GPUs; Intel isn’t going to stop building integrated GPUs anytime soon.

Raja Kodori, Intel’s executive vice president for AXG Group, responded to the rumors with a tweet showing a roadmap that Intel shared earlier this year.

Attached to this is what we said on February 22 and we continue to implement this strategy. pic.twitter.com/rfIRjq4p5G

And the[مدش]. Raja Koduri (Bali Makaradhwaja) (RajaXg) September 12, 2022

Koduri also shared that the Intel team is ignoring this rumor, saying “they’re not helping the team work hard to bring this rumor to market, and they’re not helping the PC graphics community…One has to wonder, who are they helping?”

This isn’t the first time Intel executives have taken to Twitter to dispel rumors circulated by the YouTube channel. In July, Ryan Schrute, Intel’s graphics marketing lead, took to Twitter to explain that the Intel Arc A780 never existed, a rumor that started MILD. The YouTuber stuck to his guns despite Shrout launching rumors.

Despite some rumors to the contrary, there is no Intel Arc A780 processor and there was never an A780 planned. Let’s just settle this discussion. 🤣

And the[مدش]. Ryan Schrout (@ryanshrout) 16 July 2022

Problems are to be expected, solutions are rare

It’s no secret that Intel has Many issues with Arc Up to this point, but it’s still too early to see AXG’s multi-year roadmap abandoned. Many issues now exist, such as those related to 40 problems found with Intel driversIt will not last through generations. The problems we see with Arc Alchemist now are the worst problems Intel will have, as future generations can learn from their predecessors to make a better product.

The last thing you want to be short-sighted when investing a lot in a new kit. Analyst John Bede Drafted by an editorial In late July, it was estimated that Intel had invested about $3.5 billion in AXG Group — more than it invested in any other business. That estimate came as Intel CEO Pat Gelsinger shut down six companies, saving Intel about $1.5 billion in costs. Gelsinger shared a few days ago The company is planning to exit other businesses in the future as well.

Two Intel Arc GPUs working side by side.
Linus Tech Tips

Although the first generation of Arc graphics cards have had problems, Intel is addressing them at a brisk pace. Several driver issues have been fixed, and in response to fans’ call for more transparency, Intel has created Dedicated page for Intel Arc That shares feature updates and more details about GPUs.

If cancellation is on Intel executives’ minds, we don’t think it’s coming soon. Given the current state of the graphics card market, this should not come at all.

Why Intel Shouldn’t Cancel Arc

Although some analysts have called on Intel to dissolve the AXG suite, Arc remains a third player challenging the AMD/Nvidia duopoly, presenting in an area that neither AMD nor Nvidia has been able to fully capture. From what we know now, the Intel Arc A750 Should Beat RTX 3060 At about 13%, which is a good payment if the card is at the right price.

Intel Arc A750M Limited Edition graphics card on a desk.
Intel Corporation

Assuming it’s priced right, this is a compelling proposition for gamers. Until now GPU pricing Back to normal, the RTX 3060 still sells for around $400. If Intel can fetch around $330 in RTX 3060 list prices, you have a very valuable mainframe GPU that Nvidia and AMD haven’t hit yet.

And a lot of that isn’t down to performance, but rather features. the bow Xe Super Sampling (XeSS) feature Competing with Nvidia’s Deep Learning Super Sampling (DLSS) based on what Intel shares, Arc Alchemist’s ray tracing capabilities are, at least from an architectural point of view, superior to what AMD currently offers (may change with the next generation RX 7000 however, the modules Graphics processing (GPU) for what it’s worth).

Intel Arc Graphics | Intel XeSS Deep Dive Technology

With this combination of features and the right price, Intel is set to succeed. Even with lower GPU prices, the options between $200 and $400 are pathetic. The RX 6500 XT It is one of the worst GPUs in recent memory, and even though Nvidia cards are included in this price bracket, real models rarely sell for what Nvidia advertises.

If you look at Steam hardware stats, there’s a reason Nvidia’s GTX cards still top the charts, because they offer value you can’t get with AMD’s current generation offerings. as such Nvidia CEO said on a recent earnings callHowever, the average price of GPUs is on the rise, evidenced by cards like 12 GB RTX 3080. Even without the speculators in the mix, Intel has a chance to offer GPUs under $400 that are competitive in terms of performance and features for a largely frozen market segment.

It’s easy to assume that Intel quickly formed the AXG group to take advantage of the massive GPU pricing at the end of 2020, but that didn’t happen. This has been an Intel focus for years. We’re on the edge of next-generation GPUs from AMD and Nvidia, and given what we’ve seen over the past few generations, a third player to change that dynamic and force prices down is exactly what we need.

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